Turn repeat guests into a tier, not a punch card.

A behaviour-triggered loyalty program with a tap-to-scan wallet pass, no app download required.

Loyalty Engine setup guide

Estimated setup time: 15–20 min

Before you start

Setup steps

1
Define your tiers
Under Loyalty → Tiers, set visit or spend thresholds for each tier and what it unlocks.
2
Create rewards
Add rewards under Loyalty → Rewards — percentage discounts, free items, or early access to bookings.
3
Turn on the wallet pass
Enable Apple/Google Wallet passes under Loyalty → Wallet so guests can add their card with one tap, no app needed.
4
Set enrolment points
Choose where guests can join: at the POS, on the booking page, or via a QR code on the table.
5
Connect marketing triggers (optional)
If you're using Marketing Automation, wire tier changes and lapsed-guest events to automatic offers under Marketing → Triggers.
6
Test the full loop
Enrol a test guest, run a sale against their profile, and confirm the visit count, tier and wallet pass all update.

Tips

Keep the entry tier easy to reach — the wallet pass itself is often what drives the second visit.
Behaviour-triggered rewards (e.g. "3rd visit this month") consistently outperform generic percentage-off blasts.
Loyalty data is what powers VIP recognition on Reservations and personalised offers on Marketing — set it up before those.

Troubleshooting

A regular guest isn't being recognised at the till.
Confirm they're enrolled with the same phone number or card used at the POS — matching is based on that.
Wallet pass isn't updating after a visit.
Wallet passes refresh on a short delay after each transaction; if it's been more than a few minutes, check the guest's enrolment status under Loyalty → Members.

Related modules

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Still stuck on loyalty engine setup?

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